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|Breakfast is in Session! This Back-to-School Season the Jimmy Dean® Brand Introduces a Savory Line-up of Delicious New Breakfast Items|
Introduces New Breakfast Bowl to its Popular Better-for-You Line, Delights by Jimmy Dean™; Expands Frozen Sandwich Portfolio with New Croissant Sandwich and Snack Size Offering
The Jimmy Dean Brand Expands Popular Delights by Jimmy Dean™ Line
To help meet the need of consumers looking for sensible breakfast options that deliver on taste and quality, the Jimmy Dean brand is expanding their better-for-you line of Delights by Jimmy Dean breakfast products with the introduction of the new Garden Blend Breakfast Bowl. The first Jimmy Dean breakfast bowl without meat in the Delights line, the new bowl features scrambled egg whites, diced potatoes, cheddar cheese, peppers and onions, and contains 240 calories, 10 grams of fat and 18 grams of protein per serving. With this latest addition, consumers can continue to enjoy a lower calorie breakfast option*** with the same great taste they’ve come to expect from the Jimmy Dean brand.
The Jimmy Dean Brand Adds New Savory Breakfast Sandwiches to its Product Portfolio
While mornings can be hectic, especially during the busy back-to-school season, the Jimmy Dean brand makes it possible for families to enjoy a warm, savory breakfast in a matter of minutes. Available in the frozen section of grocery stores nationwide, the Jimmy Dean brand welcomes two new sandwich varieties to its robust product portfolio including:
“The busy back-to-school season brings new challenges as schedules
become more packed and mornings become rushed,” said
The new Jimmy Dean breakfast products will be available in grocery stores nationwide beginning this month. For more information on the Jimmy Dean brand product portfolio, visit www.JimmyDean.com.
*Share of Breakfast Sausage and Frozen Protein
Breakfast Categories, number one in Dollar Sales and Volume Sales data
per IRI FDM + WM 52 weeks ending
**See side panel for information on fat and other nutrients for each of the new Jimmy Dean product offerings
***Compared with the leading breakfast bowl
About The Jimmy Dean Brand
The Jimmy Dean brand is America’s favorite protein breakfast brand*. Since 1969, the brand has ensured quality in every plate, providing warm, satisfying breakfast options the whole family can enjoy. Jimmy Dean Fresh Roll Breakfast Sausage, Fresh Links & Patties, Fully Cooked Sausage Links & Patties, Omelets, Skillets, Sandwiches, Breakfast Bowls, Heat 'N Serve Sausage Links & Patties, and Pancakes & Sausage on a Stick boast full flavors and top quality ingredients guaranteed to make any meal the best.
The Hillshire Brands Company
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